There is a magic number that means a product has reach mass adoption. It’s 50 million. At 50 million you have a lot of people to sell too.
So, the question is this: how long does it take for you to release a solution that can reach 50 million users?
The simple answer: very fast.
This is how long traditional tools took to reach 50 million users:
Telephone ~ 75 years
Radio ~ 38 years
Television ~ 13 years
Internet ~ 4 years
Facebook ~ 3.5 years
iPod ~ 3 years
AOL ~ 2.5 years
Draw Something app ~ 50 days
Angry Birds Space app ~ 35 days
Temple Run 2 – 13 days
Apple’s iOS 6.1 Update – 1 Day
The race to 50 million is now same day.
About Matthew David
